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About us is a new concept on-line media devoted to fashion, beauty and lifestyle. We communicate in both traditional and simplified Chinese languages, aim to reach the global Chinese population, particularly Hong Kong, Macau, Taiwan and Mainland China.


We share the most up-to-date worldwide fashion and beauty trends, celebrity dressing, inedit fashion moments , and the #J’KIFFE (editor’s picks), to guide evey user to be insider. We also give prominence to l’art de vivre , our lifestyle contents cover varied aspects of life: Gourmet, Travel, Music, Art &Culture, Wedding….always with delightful insights. Moreover, our fashion meets charity platform supports love and care missions which give help to people in developing nations.


To highlight our profound French sensibility, 《French Touch 》a 100% French platform is deisgned for ultra targetted users who are interested in French fashion and culture. Fans and users can share most inside local news about French brands and designers, collections and products, events and people. A special French Touch Mobile App is on her way, stay tuned! is also a fashion circle for fashionistas to share their inspirations, ideas and opinions. You are welcome to follow us on :



Twitter :

Weibo :


Google + :

Youtube :










International Creative Director : Thierry Dunglas

Editorial Director : Mabel Nitkowski

Editors : Linda Chan, Lea Lebas

Assistant Editor :  Alice Ho

Contributors: Kevin Tsang, Jojo S.,Jane Li